Securing extensive press coverage on marine robotics

Year:
2020
Client:
Robosys
Focus:

The task in hand was to achieve extensive press coverage for Marine Robotics and AI specialists Robosys Automation’s newly launched AI software, designed to boost automation in shipping. We swiftly rose to the challenge, soaking up the training, researching the information and taking part in some highly detailed briefing sessions. The results saw phenomenal press coverage across all target titles and Chief Operating Officer Richard Farrington could not have been happier. “We were impressed by how quickly DMC picked up on our core messaging, our brief and the details of what is (to an outsider), a complex and specialist market,” he reveals. “They were quick, efficient and professional and we are delighted with the excellent media coverage.”